The animated film “Inside Out 2″ has grossed $1.014 billion worldwide as of Sunday, June 30, 2024, as reported CNBCconsolidating itself as the highest grossing film of the year. This event marks the first time that a film has reached this figure. since “Barbie” of Warner Bros. achieved it last year.
“On behalf of theater owners across the country and around the world, we want to congratulate Disney for the achievement of “Inside Out 2,” which has grossed $1 billion faster than any other animated film in history,” he said. Michael O’LearyPresident and CEO of the National Association of Theatre Owners.
The economic success of this animated film It also represents a crucial victory for Pixar and Disney. Pixar’s financial situation had been complicated in recent years due to the pandemic and the decision of Disney to premiere several animated films directly on its streaming platform, Disney+during theater closures.
Since 2019, no animated film has been released. Pixar or of Walt Disney Animation Studios had managed to surpass 480 million dollars at the global box office.
The release of “Inside Out 2” revived the importance of the family audience in the success of films in theaters. According to data from EntTelligence“This family audience represented more than 70% of the attendees during the domestic release.” In comparison, other films that had managed to capture this audience, such as “The Super Mario Bros. Movie”, managed to generate 1.36 billion dollars worldwide.
Additionally, film production significantly attracted the teen demographic, with 14% of traffic coming from viewers between 13 and 17 years old. O’Leary emphasized the relevance of this groupensuring that “This younger generation has been largely absent from the market in recent years.. As the future of cinema, it is particularly important that they return to the theatres.”
This success puts the Pixar in a prominent position within the film industry, after several less successful releases. The impressive performance of “Inside Out 2” has also generated positive expectations for upcoming releases aimed at families and teenagers.such as “Despicable Me 4” of Universal and Illuminationwhich is expected for the July 4th weekend.
The second highest grossing for an animated film in the US
After his debut in USA in mid-June, “Inside Out 2″ managed to raise approximately 155 million dollars only in the US, placing second animated premiere largest in history.
Senior Media Analyst at Comscore, Paul Dergarabedianhe said when asked by CNBC that this success is “a clear victory for cinemas” and “An even bigger win for Pixar,” reflecting the importance of this release in a complicated year for the film industry, which has seen a 26% decrease in ticket sales compared to 2023, and a 42% drop compared to 2019, according to data from Comscore.
The film is the fifth feature film of Pixar to surpass $100 million during its debut in North America and the studio’s second-biggest opening ever, second only to “The Incredibles 2″ of 2018, which reached $182.6 million. Its figures suggest that around 12 million people went to theaters, according to data from EntTelligenceduring the opening weekend.
Source: Infobae