Despegar announced Shakira as the face of the new campaign

Despegar signed an alliance with Shakira within the framework of its new campaign: Dream, Choose, Travel. A collaboration that marks a milestone in the world of tourism and entertainment, merging two powers with a common goal: to inspire and connect people through memorable experiences.

By joining forces, OTA and the global icon artist celebrate their roots, exemplifying the entrepreneurial spirit and determination that characterizes Latin America, proving that dreams can come true. Just as Despegar has revolutionized the way millions of people decide and enjoy their travels, Shakira has challenged the limits of art and music, establishing herself as one of the most influential and beloved artists of all time.

«Travel and music have the power to connect people, inspire them and create unforgettable moments. “I am happy to celebrate the launch of this campaign with Despegar,” said Shakira.

For her part, Paula Cristi, General Manager of Despegar for Argentina and Uruguay, said: «We are proud to welcome Shakira to Despegar. Her Latin American roots, her enormous artistic influence, and her admirable innovative and global vision make her the perfect ambassador for our brand. Together, we will seek to inspire more people to Travel and live unforgettable experiences.”

This new campaign will have its premiere soon and is the seal of an alliance that promises to mobilize the entire world of tourism. Last year, Despegar Argentina had launched an advertising campaign with the singer Rusherking, as reported REPORTUR.com. (Despegar chooses an Argentine influencer to encourage young people to Travel)