The offers of the longed for Black Friday have benefited some commercial chains in the Dominican Republic, increasing their sales in 2024 compared to the previous year. However, other establishments consider that sales have decreased considerably.
A team of Free Diary He took a tour this Saturday and spoke with sellers from various businesses in Santo Domingo. They explained that this year they managed to attract a greater number of buyers thanks to the extended promotions and the wide variety of products.
Despite these measures, other merchants have noticed more cautious behavior on the part of customers, who seem to be more selective and less inclined to make compulsive purchases, aware that the economic situation is not favorable.
The Lord Francisco Perezwho sells clothing, stated that the sales for the offers of the Black Fridayalso known as Black Friday, exceeded their expectations this year, achieving a 20% increase.
According to Méndez, the extension of hours and the extension of offers throughout the weekend have allowed more shoppers to take advantage of the discounts.
A similar perception is shared by sellers from several businesses, who say they have had to refill their shelves faster than usual.
Pedro Sánchez, who works in the shoe area of
He stated that he has also noticed an increase in the purchase of paints and other home improvement products.
Yesterday, Friday, activities were carried out with a significant decrease in both sales as in the influx of customers, compared to previous years.
José Octavio Reinoso, president of the Association of Businesses of the Center of Santiago (Asecensa)highlighted that the economy became more dynamic, although not as expected. He attributed the situation “to the lack of circulation in the streets due to the difficult economic situation” that Dominicans are going through with the decrease in purchasing power.
They extended the sales all weekend
He Black Friday (Black Friday) has established itself as a global shopping event and in the Dominican Republic it is no exception. This year, most businesses have decided to extend their offers beyond Friday, to share the entire weekend with discounts in home goods, technology, clothing and more.
With the Christmas season just around the corner, many Dominicans are taking advantage of this opportunity to advance their purchases and optimize their budget. The most in-demand products include household items, clothing and appliances, sectors that tend to dominate during these days of discounts.
“We extend the offers until December 1 to attract those who couldn’t go out on Friday, providing a more accessible experience without the pressure of long lines,” he explained Jose Antonio Reyesmanager of a renowned shopping center in Santo Domingo.
For their part, some consumers have also expressed their satisfaction with this flexibility.
To meet the growing demand and guarantee adequate service, many establishments extended their operating hours. Some centers, which normally close at 8:00 at night, extended their hours until 11:00 and even until midnight.
Consumers highlighted the possibility of buying calmly given the extension of offers and schedules, reducing the typical crowding on Black Friday.
The home has been one of the most benefited by these offers. Appliances, furniture and kitchen items have been the most sought after by Dominican families. The large appliance chains have reported sales record these days, especially in products like refrigerators, stoves, microwaves and televisions.
On the other hand, clothing and accessories are also on the list of best-selling items, with numerous local and international fashion brands offering discounts in seasonal collections.
Police in establishments
The agents of the National Police They are also outside some commercial points to guarantee the safety of citizens who Travel from their homes to shop.
Yesterday, the entity’s spokesperson, Diego Pesqueira, said that more than 400 police officers have joined the 1,500 that the National Police has in the National District with the intention of reinforcing security for citizens.
