its biggest competitor in Latin America
RR | Bogotá | August 8, 2024
Leave a comment
RELATED TOPICS: Avianca, Bogotá, IA, Josian Chevallier, Latam, Viajala
Josian Chevallier, Vice President of Sales at Viajala, told REPORTUR.co that the most consulted airline is Avianca because it has a greater number of routes and frequencies, which is why it would be above others such as Latam, its biggest competitor in Latin America.
“The airline most consulted is Avianca, but that is natural, given that it is one of the largest companies in Latin America, with many routes and frequencies,” Chevallier told this newspaper.
The VP also pointed out that passengers’ preference for an airline “is a very personal choice of the traveler. Some prefer the service, opting for traditional companies, and others want to pay less and choose low-cost airlines,” he explained. REPORTUR.co Knight.
On the other hand, Chevallier indicated that Viajala’s AI tool is very useful, “since the analysis of airline prices is done based on a specific route or a specific destination, and thus the results are more precise,” he noted.
As reported by REPORTUR.coChevallier pointed out that although Avianca and Latam are leaders in the Colombian market, there must be greater competition with low-cost airlines that reduce ticket prices. (“Avianca and Latam are leaders, but there must be more low-cost airlines”).